Awareness USA is a 501c non-profit trust working towards empowering underprivileged students and youth in the United States.
America is one of the most prosperous nations of the world, and while many live comfortably, over 40 million people fall below the poverty line,  3.5 million people experience homelessness per year, and many millions more must supplement their meager income with welfare programs and charities.
The wealth gap and corresponding social divisions are wider today than they have ever been at any point since the Great Depression.

Poverty and social inequality do not merely result in less money in the pockets of more impoverished Americans; a lower income is strongly correlated with higher levels of mental illness, drug abuse, violence, and a decreased quality of life. We at Awareness USA understand that the only way to treat the systemic problems is by eliminating the flaws and inequality in our socio-economic system and motivating students to embark on college education to escape from generational poverty. We select most deserving students from elementary, middle, and high schools through to college. Education is the mother of all human progress.  We believe investing in students will have the highest leverage for the return on investment with the greatest impact of society. 

Awareness USA believes in educating and mentoring students in more impoverished neighborhoods to demonstrate an alternative to a life of violence and dependence on social welfare. We believe underprivileged students are fully capable of breaking the cycle of poverty as long as they are provided the tools to do so. We seek to create reform through four steps, which we have entitled “Realizing the American Dream,” “Promoting Diet and Nutrition,” “Encouraging Environmental Stewardship,” and “Advocating Social Progress.” 

1. Realizing the American Dream: Awareness USA is committed to educating both youth and adults in less fortunate neighborhoods on how to best achieve the American dream of upward social mobility. People all over the world look for the opportunity to come to the United States to realize the American dream like me, what is holding children born and raised here back from it? We believe the first step in moving upwards is believing that you can! We act as a resource to aid students in taking advantage of all possible opportunities. We provide students with school supplies, tutoring, learning materials, and scholarships. Our message emphasizes avoiding substance abuse and violence.
2. Diet and Nutrition: Obesity is a national epidemic that drains billions of dollars from the US economy and leads to deadly conditions, such as heart disease, diabetes, coronary problems, and respiratory illnesses. Therefore, Awareness USA has made the prevention of childhood obesity a primary focus. Through health education, we motivate students to eat right and exercise.
3. Environmental Stewardship: Members of Awareness USA are environmental stewards and are keenly aware of the adverse effects that humans have had on our planet. The environment is under constant stress from industrialization, deforestation, overpopulation, and pollution.  Awareness USA encourages a sense of global citizenship among students, helping them to understand that pollution in the US affects citizens around the world and teaching them to cut their carbon footprint and otherwise act to save the environment locally and globally.
4. Social Progress: Awareness USA promotes social harmony and the common good. We uphold the core beliefs expressed in the Declaration of Independence that all citizens, men, and women, “…are created equal, that their Creator endows them with certain unalienable Rights, that among these are life, liberty, and the pursuit of Happiness.” We seek to realize this original promise of our founding fathers by taking the campaign into schools, homes, communities, and churches.